Baby boomer and dating services need dating magazine

“If you’re giving up a year of your life to look at 60, it’s a big chunk of the time you have left,” he adds.“At a certain point you have to apply what economists call search theory.Even though many may be retired, some may not want to move away from their grandchildren, Myers says.And older singletons should be careful about becoming a caregiver for a new partner, she adds, especially if they have just gone through that with spouse.There’s less pressure.” If it doesn’t work out, a 30-minute coffee is no big loss. If a man is looking for a sexual relationship, she says, they typically make that loud and clear in their profile.Are men of a certain age looking for women of their own age, or younger women?

And the former certainly applies to boomers: They have the life skills, work experience and, in some cases, job titles (past or present), that would be as attractive to an employer as much as an online dater.Boomers are more likely to be single, divorced or widowed, studies have shown.That makes them a prime target market for dating sites, and with good reason.Currently, she runs her own content strategy and development consultancy.More baby boomers are clicking their way to true love.

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